The ultimate weapon for any triathlon or time trial..... the TT85 features a 85mm deep carbon tubular rim with just 10 spokes in the front and 12 in the rear - giving you every aerodynamic advantage.  

Learn how the TT85 can save you time at your next triathlon or time trial. Rolf Prima Wind tunnel test results.

Pedal Nations Bicycle Show ...

Rolf Prima joined the over 100 exhibitors in Portland for the 2011 Pedal Nations Bike show. BMX Flatlander demonstrations, urban rider fashion show, roller races, bicycle trip planning and more....

Working with fellow OBCA members, Rolf Prima displayed their 2011 wheel models next to some sweet hand-crafted custom frame; Ti-Cycles, Ahearne, Ceilo, English Cycles, Millholland Cycles, Joe Bike, Vulture Cycles and metrofiets. More...

Heather Wurtele takes 4th at Ironman 70.3 Oceanside ...

Ironman Champion and Rolf Prima sponsored pro triathlete, Heather Wurtele lined up with the over 20 pro women looking to grab a portion of the prize purse. More...

Heather races on Rolf Prima TT58's and rear Rolf Prima carbon Disc

Erich Wegscheider wins Lavaman Waikoloa ...

Newly sponsored triathlete, Erich Wegscheider debuted at his first triathlon as a Pro and took home the win! Read Erich's recap of race day....

Erich races on Rolf Prima TdF58 SL's

New Arrival - 2011 Rolf Prima Jersey ...

The new Rolf Prima jerseys are here! - classy as your wheels and fast too. Check out the new men's or women's specific jersey, cycling vest, and arm warmers.

Made in the USA by Canari Buy now....

Upcoming Rolf Prima events -join us at:
WildFlower - April 29th, Lake San Antonio, CA
Ironman St. George - May 7th in St. George, UT
Ironman Boise - June 11th in Boise, ID
Cirque du Cycling - Crit - June 12th in Portland, OR
Rolf Prima Tri at the Grove - July 24th Cottage Grove, OR